BBC Launches Hindi Mobile Site with Audio Programs

BBC Hindi has announced the launch of its mobile site, featuring audio, text and image content targeting India’s growing mobile Internet user base.

BBC Hindi is the first international broadcaster in India to offer all its audio broadcasts on its mobile site. The programmes will be available on demand within 20 minutes following their broadcast on radio. While BBC Hindi does not charge for this service, mobile operators will charge their subscribers for downloading of audio files.

For users short on time, the mobile site will also provide a one-minute audio news summary – updated through the day.

The site has a text version at http://m.bbchindi.com and for phones that doesn’t support Hindi text, there’s an image version at http://m.bbchindi.com/image.

Along with news content, the BBC Hindi site also provides access to its Learning English content, though that is primarily text based. Learn English is a content offering from other service providers as well.

BBC Hindi also offers regular audio news updates through 505 10 10 74, a number that works on all mobile networks in India.

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